Uplifting! Flamin’ Hot is a thoroughly enjoyable, motivational biopic that captivates audiences with the compelling story of Richard Montañez, the man who invented Flamin’ Hot Cheetos (and other Flamin’ Hot line items) and ostensibly saved his Southern California FritoLay plant from closure in the 90s. Directed by Eva Longoria and written by Lewis Colick and Linda Yvette Chávez, this movie delivers a more compelling story than AIR; however, Flamin Hot does not deliver as highly in the performative dimension. This is a movie for anyone that has ever felt like an underdog. Richard’s inspirational story serves as evidence that prayer, determination, resiliency, and refusal to allow one’s origin to determine one’s personal and professional destination, truly do work! Although the movie is tonally upbeat and even funny, it still affords intimate character moments. Structurally, the movie is well-paced and never hangs out in any scene longer than it needs. And it’s incredibly interesting! Just like AIR so successfully made the origin of a shoe captivating, the same can be said for Flamin’ Hot Cheetos.

If you’re seeking a picture that is inspirational, lean, and funny, then checkout Flamin’ Hot on Hulu and Disney+ starting June 9th.

Ryan teaches Film Studies and Screenwriting at the University of Tampa and is a member of the Critics Association of Central Florida and Indie Film Critics of America. If you like this article, check out the others and FOLLOW this blog! Interested in Ryan making a guest appearance on your podcast or contributing to your website? Send him a DM on Twitter. If you’re ever in Tampa or Orlando, feel free to catch a movie with him.

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